Strategies and hidden techniques of marketers like you. They are the ones working behind the scenes of the shiny Instagram Stories, Facebook posts or LinkedIn updates.
Season 1, episode 09
The European Center for Nuclear Research is incredibly active on social media. And that's mainly thanks to Loïc Bommersbach and his attention to detail when building the ever-improving communication strategy.Want to learn about science...
If you use filters on Instagram Stories or Reels, or if you're thinking about it, this short episode will convince you that it's definitely a good idea!Find the infographic linked to this episode right here.In collaboration with Filter...
Season 1, episode 08
Louis Marty, CEO of Merci Handy shares some expert tips on engaging with the elusive Generation Z.Ever wonder about the techniques used to engage with Gen Z on social media? Or even just how to capture that engagement during the unique...
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No matter what products or services you offer to your clients, it’s likely that you have competitors in the market who also hope for the attention of the same audience. Modern customers have too many choices, so they always buy from...
Season 1, episode 07
Whether you do social media for celebrities, as a freelance SMM or from within an agency, or you're just a big sports fan, this episode of esm² ought to leave you begging for more!Christian Millar works at 9024 Media, a digital agency...
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Season 1, episode 13
Any idea how to select the right influencers to help market your brand effectively? Thinking a little nudge in the right direction wouldn't go amiss? Joël Gaudeul is CRO at Hivency and I was lucky enough to be able to ask him all the...
Season 1, episode 12
New trends, best practices, what not to do... Raúl Galera from ReferralCandy really knows his stuff when it comes to influencer marketing and referral strategies.Learn from the best in this episode as I ask Raúl about his best customer...
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Season 1, episode 11
We've all heard about the advantages of using UGC (User-Generated Content) on social media.Authentic content, created by real, satisfied customers... what more could you ask for!?Andy Griffiths from Asics saw this opportunity and he...
Season 1, episode 10
Sloggi is one of those household brand names that everyone is familiar with.So it may surprise you to know the intricacies of what happens behind the scenes of the brand's social media channels.Yaron Jacobs is a true expert in social...
Season 1, episode 09
The European Center for Nuclear Research is incredibly active on social media. And that's mainly thanks to Loïc Bommersbach and his attention to detail when building the ever-improving communication strategy.Want to learn about science...
Instagram’s recurring novelties result in regular surprises from the app. The app is constantly innovating to build the loyalty of its users and keep its place among the 10 most used social media apps. This short tutorial will walk you...
We love nothing more than helping you apply the most effective tactics to grow your community and successfully market your business through Instagram. So to stay ahead of these changes and ensure you’re focusing on the right things...
Right now, it seems like it’s harder than ever to grow your Instagram organically. So many of us have been experiencing a drop in engagement and follower numbers, which can be extremely frustrating when you’re sure you’re doing...
Even as recently as three years ago, brands and creators could achieve great engagement with high quality content and strategic hashtagging. That was enough. Today, the rules have changed. High quality imagery and hashtags are still...
Every creator, influencer, and brand on TikTok has followers located in different time zones. It is important that you find the best time to post on the platform based on your audience.There is no one size fits all.In this episode of...
Get your hands on our free, downloadable 2025 Social Media Calendar with over 450 trending dates, all preloaded and ready to use.
Read about how other business, agencies and entrepreneurs were able to level up their social media game with the help of powerful analytics and expert strategies.
Need a hand using the multiple features Iconosquare has to offer? Wondering how you can use them to maximize your perfromance on social media? Check out our tutorials on YouTube.
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