Features

Social media engagement tools and a unified inbox in one place

Iconosquare's social media engagement tools and unified inbox bring every comment, mention, and DM into one place. Reply faster across every network you manage, moderate efficiently, and turn followers into loyal fans without the constant tab-switching.

2 weeks free, no card required
Social media inbox for managing comments and conversations

Streamline social interactions

Track comments, mentions, and DMs across your social platforms.

Moderate comments

Organize, filter, and respond to audience interactions quickly.

Reply with saved replies

Reuse approved templates to answer comments and DMs faster.

Analyze engagement insights

Optimize strategies with performance data and competitor tracking.

Social media conversations dashboard for managing comments and messages

Gain insights, drive engagement

Create free account

Leverage analytics to uncover trending topics, high-engagement content, and your top-performing posts. Track key metrics such as total engagement, engagement rate, interactions, and more after scheduling your content. Determine the best times to post for maximum impact. Use social listening tools to gain insights into your competitors and relevant hashtags as well.

SOCIAL NETWORKS INTEGRATED

All your social interactions in one place

Monitor all your social interactions from Instagram, TikTok, Facebook, and LinkedIn in one place. No more switching between accounts! Enhance customer engagement and satisfaction, as well as brand loyalty and experience. Ensure that every comment, mention, and direct message is handled promptly and efficiently.

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Social media inbox displaying comments from multiple accounts
Social media inbox displaying important messages and conversations

Manage your social media comments

Easily moderate comments across platforms. Group your social profiles (by network, location, etc.) to consolidate all your comments. Identify comments that require a response, mark them as read or unread, or delete any unwanted ones.

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“Iconosquare is a great tool to manage social networks! I can schedule publications without any problem [...] and it also offers the ability to manage your own comments.”

Mattie W.
Business Data Analyst

Retrieve your mentions

Engage with your audience on social media and turn potential issues into opportunities for connection. Quickly identify mentions, where you've been tagged on Instagram, whether in a comment, caption, or tag! Respond promptly and translate if necessary.

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Social media inbox displaying mentions and conversations
Social media inbox displaying direct messages across social platforms

Centralize your direct messages

Reply to DMs on Instagram and Facebook from the same inbox you use for comments and mentions, and never miss a message again. Speed up every reply with saved replies: reusable templates for your frequent questions and approved brand wording, so your team answers faster, stays consistent, and spends less time retyping.

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“Iconosquare offers our customers the opportunity to schedule posts and stories, monitor comments and mentions and thus facilitate community management.”

Melissa
Expert Social Performance Marketing Consultant, Sunlab GmbH

Stay on top of social media interactions

Feeling the sentiment of your community is one thing; adjusting your strategy accordingly is another. Make informed decisions with your social media team using powerful analytics and presentation-ready exports.

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Social media engagement metrics showing reactions and comments
Social media tool for randomly selecting comments from a post

Simplify your giveaways

Select a winner from your Instagram contest entries in just a few clicks with our integrated Giveaway Picker. Let our tool randomly choose a winner in your comments, ensuring a fair and exciting selection process every time!

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FAQ

Frequently Asked Questions

What is a social media engagement tool?

A social media engagement tool like Iconosquare is a platform designed to help you manage interactions across various social media channels. Having a social media engagement tool enables you to track comments and mentions, facilitating quick responses and fostering meaningful connections with your audience. Such a tool not only boosts engagement but also enhances brand loyalty and customer satisfaction.

How do I reply to a comment?

Once logged into Iconosquare, go to the “Conversations” tab. You'll see all your Instagram, TikTok, Facebook or LinkedIn comments appear, depending on which social network you're on. All you have to do is click on “Reply”, write your reply, add emojis if you like and that's it! Simple as that. In the same way as you’d reply to a comment, you can respond to mentions from within the Iconosquare platform.

How to delete a comment?

Once you log into Iconosquare, head over to the “Conversations” tab. You’ll see all your comments from Instagram and if not, select your social media account. To remove a comment, just click “Delete” and confirm by selecting “Yes.” It’s that easy! It works the same way on Facebook and LinkedIn.

What are saved replies?

Saved replies are reusable response templates you create once and reuse whenever you reply to comments and DMs in the Iconosquare Conversations inbox. They’re ideal for frequently asked questions, approved brand wording, and any response your team sends often, so you spend less time retyping and more time on real conversations.

Can I export my comments?

Yes, you can open individual posts to see detailed insights and export all comments for that post in just a click!

Can I respond to comments on desktop and mobile?

That’s the beauty of Iconosquare! Every persnickety task you’ve grown used to completing on your smartphone is possible on desktop, in a clean, unified space.
Features

Explore more of our social media features

Analytics

Track in-depth metrics across every network, then create personalized reports you can export and share.

Social media analytics showing average reach per post and video

Scheduling

Schedule and publish across every network, with built-in review and approval for teams and clients.

Social media publishing settings for scheduling posts across multiple platforms

Conversations

Manage DMs, comments and mentions from every network in one inbox, and reply without switching tabs.

Social media inbox for managing comments, mentions, and direct messages

Listening

Monitor conversations around your brand and industry, and spot shifts in trends and sentiment as they happen.

Social media competitor analysis showing follower counts across brands

AI tools

Analyze performance with Uma, generate tailored content ideas, and connect your Iconosquare data to the AI tools you already use.

AI social media assistant providing campaign performance insights