Plans that grow with your business
Supported social networks
Social profiles
Select how many social profiles you want to manage
Launch
33
€
Save
72
€
/year
/month
(billed yearly)
(billed monthly)
For beginners growing their brand.
Start 14-day free trial
5 social profiles
1 user
100 posts per month
Email support
You also get access to:
Track your performance with standard analytics and reports backed by 1 year of data retention.
Publish at the perfect moment with best time to post suggestions.
Create faster with AI-powered caption writing and content ideation tools.
View all features
Scale
69
€
Save
168
€
/year
/month
(billed yearly)
(billed monthly)
For brands expanding their reach.
Start 14-day free trial
5 social profiles
3 users
3 users
Unlimited posts
1 group
1 group
Groups allow you to group together related social profiles (by brand, region, client...) for simplified multi-profile reporting and scheduling.
Chat & Email support
Launch plan features, plus:
Measure campaign performance and discover what drives results, backed by 2 years of data retention.
Maximize ROI with clear insights on promoted post performance.
Listen to what matters with competitors, hashtag, and mentions tracking.
Collaborate seamlessly with custom content approval workflows.
Manage all your social interactions, including Instagram DMs, in one inbox.
View all features
Excel
116
€
Save
276
€
/year
/month
(billed yearly)
(billed monthly)
Contact us for a quote
For enterprises maximizing impact.
Custom pricing
Custom pricing
5 social profiles
6 users
6 users
Unlimited posts
Unlimited groups
Unlimited groups
Groups allow you to group together related social profiles (by brand, region, client...) for simplified multi-profile reporting and scheduling.
Get access to your own dedicated CSM, with:
Personalized onboarding, ongoing training & priority support
Scale plan features, plus:
Deliver professional insights with customized and white-label reporting.
Benchmark against unlimited competitors.
Access unlimited data retention.
Integrate seamlessly with your existing tools through API access.
View all features
Build your plan with us
Custom plan with flexible pricing, starting at 20 social profiles.
20 to ∞ social profiles
1 to ∞ users
Unlimited posts
Unlimited groups
Unlimited groups
Groups allow you to group together related social profiles (by brand, region, client...) for simplified multi-profile reporting and scheduling.
Tailored to your specific needs
Get access to your own dedicated CSM, with:
Personalized onboarding, ongoing training & priority support
Excel plan features, plus:
Flexible options to manage as many social profiles as you need.
Effortless scalability with a custom plan that grows with you.
Purpose-built for agencies, multi-location businesses, and individuals managing large social media portfolios.
View all features
Stay with us forever
Free access after your trial
0
€
/month
2 social profiles
1 user only
10 posts per month per profile
Basic analytics
Limited reporting
Mobile App
Create free account
We're trusted by more than 10,000 brands and agencies around the world
Compare our
features across all plans
SPECIFICATIONS
Number of social profiles
Number of social profiles you can manage.
Number of social profiles
Up to 5
Up to 20
Up to 30
Up to unlimited
Number of users
Number of users who can manage your social profiles.
Number of users
1
3
6
1 to unlimited
Social networks
Supported social networks.
Social networks
Analytics
Social profile analytics
See your overall performance with analytics covering reach, engagement and community demographics.
Social profile analytics
Group analytics
Access aggregated analytics from multiple profiles to understand the performance of a brand or a client as a whole.
Group analytics
Reels analytics
Measure the success of your Instagram and Facebook Reels.
Reels analytics
Promoted post analytics
Analyze the performance of your sponsored posts and see the split between paid and organic reach and engagement.
Promoted posts analytics
Tags and mentions analytics
Monitor how often your brand is being mentioned or tagged by other Instagram accounts.
Tags and mentions analytics
Custom dashboards
Build a custom view of your key metrics for a single profile or multple profiles, ready to share with colleagues or clients.
Custom dashboards
Data retention
Find out how long your data remains available on Iconosquare.
Data retention
1 year
2 years
Unlimited
Unlimited
Reporting
Report scheduling
Schedule any type of report to be delivered straight to your inbox, to your colleagues or clients, at the frequency you need.
Report scheduling
Social profile reports
Download a in-depth, comprehensive report of your social profile performance in PDF or XLS format.
Social profile reports
Competitors reports
Report on the performance of your competitors in a few clicks.
Competitors reports
Hashtags reports
Generate a report on the performance of your hashtags.
Hashtags reports
Custom Dashboard reports
Export your Dashboards in PDF or XLS format, for a tailor-made report focusing on the data that matters most to you.
Custom Dashboard reports
Dashboard reports customization
Add an extra touch of customization to your Dashboard report with custom color-schemes, cover and end pages.
Dashboard reports customization
White-label reporting
Add your company logo to your report and remove the Iconosquare watermark.
White-label reporting
Content
Detailed posts analytics
Analyze the performance of your individual posts (including Reels) with detailed analytics covering views, engagement rate and much more.
Detailed posts analytics
Detailed stories analytics
See which of your Stories engage your audience the most, with metrics covering exits and completion rate.
Detailed stories analytics
Campaign tracking
Track the performance of specific campaigns or types of post by grouping posts together based on hashtags used, label added, or date posted.
Campaign tracking
Group campaign tracking
Analyze aggregated metrics from multiple social profiles within a single campaign to track overall performance.
Group campaign tracking
Campaign comparison
See a side-by-side comparison of the performance of your different campaigns.
Campaign comparison
Campaign exports
Export the performance of your campaigns in one click, in XLS or PDF.
Campaign exports
Labels
Organize your published content into different categories using labels.
Labels
Publishing
Content scheduling
Create posts (including Stories and Reels) and schedule them to be published to your social profiles.
Content scheduling
Up to 100
Unlimited
Unlimited
Unlimited
Cross-posting
Schedule content across multiple platforms at the same time, and edit the caption to suit each different channel.
Cross-posting
First comment scheduling
Schedule a first comment to be published on your Instagram posts.
First comment scheduling
Instagram collab post scheduling
Co-author Instagram posts in collaboration with other Instagram accounts.
Instagram collab post scheduling
Media library
Bulk-upload media to your personal media library and add tags to help organize your content.
Media library
Saved captions templates
Prepare captions in advance and saves as templates, ready to add to your posts in one click.
Saved captions templates
Post approval and collaboration
Send posts to clients or colleagues for approval, and get notified as soon as they leave feedback.
Post approval and collaboration
AI FEATURES
AI caption-writing assistant
Generate engaging, on-brand captions within a few clicks.
AI caption-writing assistant
AI content inspiration
Get inspired with fresh, new content ideas based on your specific social media goals.
AI content inspiration
Conversations
Comments tracking
Engage with all of your social media comments in one place using an inbox-style format.
Comments tracking
Comments export
Export all of the comments you have received on a post, in one click.
Comments export
Instagram DM management
Easily access your IG DMs, prioritize important messages, filter unread ones, and reply directly.
Instagram DM management
Instagram Giveaway Picker
Pick a winner at random for your social media contests, based on the criteria that you set.
Instagram Giveaway Picker
Mentions tracking
Reply to any mentions of your brand in Instagram captions or comments.
Mentions tracking
Listening
Competitors
Compare how your performance stacks up against your competitors.
Competitors
Up to 1 per social profile
Up to 5 per social profile
Unlimited
Unlimited
Hashtags
Analyze the performance of your hashtags, or those of your competitors.
Hashtags
Customized feeds
Monitor the content being posted by other social media accounts, including competitors, brand partners or influencers.
Customized feeds
Industry benchmark
Benchmark your performance against others in your industry.
Industry benchmark
Tools & Services
Mobile app
Access Iconosquare whilst on the go.
Mobile app
API access
Access the Iconosquare's API.
API access
Zapier integration
Connect Iconosquare with external tools such as Slack, Discord, Monday and Google Calendar.
Zapier integration
Adobe Express integration
Create eye-catching visuals with Adobe Express in Iconosquare, without switching tabs.
Adobe Express integration
Customer success program
Benefit from the expert guidance of a dedicated CSM to ensure you and your team are getting the most out of Iconosquare.
Customer success program
FAQ
How long is Iconosquare's free trial?
Iconosquare offers a 14-day free trial with no credit card required. The trial includes full access to all Excel plan features for Instagram, TikTok, Facebook, LinkedIn, X (Twitter), Pinterest, Threads, and YouTube. After 14 days, you can choose a paid plan or continue with limited free features.
Does Iconosquare have a free plan?
Yes. Iconosquare offers a free plan for 1 user and 2 social profiles after your free trial period. Once the 14-day free trial ends, your account will switch to the free plan if you haven't signed up for one of our paid plans (Launch, Scale, Excel or Custom). With our free plan, you can access basic analytics, limited reporting, and 10 scheduled posts per month per profile.
How much does Iconosquare cost per month?
Iconosquare offers four plans: Launch, Scale, Excel, and Custom. Pricing varies by region and currency. Annual plans offer up to 17% discount (2 months free) compared to monthly billing. Contact sales for Custom plan pricing tailored to enterprise needs at sales@iconosquare.com.
Can I cancel my Iconosquare subscription anytime?
Yes. Iconosquare subscriptions can be canceled at any time from your account settings. Monthly plans end at the current billing cycle. Annual plans provide access until the prepaid period expires. No cancellation fees apply.
What happens after my Iconosquare free trial ends?
After your 14-day trial, you can upgrade to a paid plan (Launch, Scale, Excel, or Custom) to maintain full access. If you don't subscribe, your account converts to a free plan with limited analytics and scheduling features. Your credit card won’t be charged unless you choose a paid plan.
What payment methods does Iconosquare accept?
Iconosquare accepts Visa, Mastercard, American Express, Discover, PayPal, and bank transfers. All payments are processed securely.
Does Iconosquare offer annual subscription discounts?
Yes. Annual subscribers save the equivalent of 2 months compared to monthly billing (up to 17% discount). You pay for 10 months and get 12 months of access when billed annually.
Is Iconosquare cheaper than Hootsuite or Sprout Social?
Iconosquare positions itself as a more affordable analytics-first alternative, particularly for SMBs, multi-location brands, and agencies. Our entry plan starts is 4 to 5 times cheaper than Hootsuite and Sprout Social.