Master your metrics with our Social Media Reporting tool
Effortlessly create, customize, and automate reports across all social media platforms from a single, intuitive dashboard. Maximize your insights, enhance your strategy, and drive your social media success—all while saving time with our powerful reporting tool!
Cancel anytime.
Performance reports
Discover in-depth page and profile performance reports that provide essential insights into your social media presence. Observe how your community grows, get a better understanding of who your audience is through demographic data, dive into content performance and engagement analytics to see what’s working and what’s not, exploring both organic and paid metrics.
Automated reports
Streamline your reporting process with automation features. Set up recurring reports to be sent automatically at your desired frequency.
Competitors reports
Compare your performance against industry leaders and uncover market trends with detailed competitor analysis on Instagram and Facebook.. Monitor their follower growth, track the number of social posts, and analyze related engagement metrics, including engagement rates.
Custom time frames
Benefit from ready-made generic reports, or create tailored reports to suit your specific needs across multiple platforms and social profiles. Customize every detail with drag and drop to focus on the metrics that matter most to your business. Report on any time frame you want. Define periods to compare. Add sections, text and images.
Exportable reports
No need to spend hours extracting data, or preparing a presentation. Your report is ready in seconds with only a few clicks. Export your presentation-ready reports in the format that suits you best and personalize your report with your company logo thanks to our white-label feature.
Scheduled reports
Schedule any report so that
it automatically sends to your team or clients.
Social media report example with Iconosquare
See what your social media report could look like on Instagram, Facebook, X, LinkedIn, TikTok and Pinterest with our social media analytics tools.
How smart brands use the reporting feature
“Iconosquare offers easy statistics and insights for editors as well as the option to download IG and FB data in XLS form, which is great for me as a data analyst.”
Discover
our podcast
Every week, Emily interviews top brands, renowned influencers,
and hidden agencies with one goal
in mind: to understand what happens backstage of their social media strategies.
10,000 users have adopted our reporting features
They had a few questions first.
What is a social media report?
Social media reporting is the process of analyzing and summarizing your social media performance over a specific period. A social media report is a document that outlines your social media performance metrics, and highlights key insights.
Why is social media reporting important?
Social media reporting is crucial because it provides insights into your audience's behavior and engagement. By understanding what resonates with your followers, you can refine your strategy, boost engagement, and ultimately drive better results for your brand, improving your social media ROI!
How often should you produce a social media report?
The frequency of your reports can vary based on your goals, but a good rule of thumb is to create monthly reports. This approach allows you to track trends over time while remaining agile enough to make adjustments as needed! On Iconosquare, you can schedule reports to be sent daily, weekly, monthly, quarterly or annually.
How long does it take to create a social media report?
Creating a social media report can take anywhere from a few hours to a couple of days—unless you use Iconosquare! With our social media management tool, you can streamline the process and save valuable time. You’re just one click away from your first dashboard!
How to create a social media report?
To create a social media report, start by defining your goals, gather your social media metrics, analyze the results, and present your findings in a clear and visually appealing format. To help you save time, on Iconosquare, you can take advantage of automatically generated reports.
Simply choose your social network(s) and a time period, and the report will show you the most important KPIs. You can also create your own dashboards very simply, with drag and drop, so you can choose which data you want to focus on.
What KPIs should you use in social media reporting?
Common KPIs for social media reporting include engagement metrics (likes, comments, shares, video views, etc.), engagement rate, reach, impressions, follower growth, and click-through rate.
These metrics help you gauge the effectiveness of your social media efforts. With Iconosquare, your social media analytics tool, you can choose from over 100 metrics!
Does Iconosquare have Campaigns reports?
Yes! You can organize your social media posts into a campaign in order to focus on one campaign in particular! We offer you automatic campaigns (labels, periods...) but you can also set up manual campaigns by selecting posts.
How do you build the industry benchmark?
Benchmarks are based on other Iconosquare users from within the Industry you selected for your Facebook Business pages and/or Instagram Business Profiles.
Can I schedule my report so I receive it on a regular basis?
Absolutely! You can schedule all your reports, so they are automatically sent to you at the frequency you want (daily or monthly).
How does the 14-day Free Trial work?
New users can get a 14-day free trial to discover Iconosquare at no cost, no risk, no obligation and no credit card needed. Your trial allows you to explore the TEAMS plan for an unlimited number of social profiles (Instagram, Facebook, TikTok, LinkedIn and Pinterest).
What happens after the trial?
If you decide to subscribe to a paid plan and become one of our customers (hurray!), you’ll go through our secure online payment system. You can cancel at any time.
Which means of payment do you accept?
Paid subscriptions require a Visa, Mastercard, Amex, Discover or a Paypal account.
Are there discounts for yearly plans?
Yes! If you pay for a year in advance, you save up to 22% compared to paying per month. That means you get 12 months’ usage for the price of 9 months.
More social media management features
Analytics
A dashboard to see what works best and make data-driven decisions.
Publishing
Schedule your content in advance. Even across multiple accounts.
Collaboration
Submit your content to your team for approval before it’s published.
Conversations
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Listening
A dashboard to see what works best and make data-driven decisions.
