The podcast by Iconosquare

Strategies and hidden techniques of marketers like you. They are the ones working behind the scenes of the shiny Instagram Stories, Facebook posts or LinkedIn updates.

Tutorial: 3 Tips on How to Stop Feeling Exhausted When Marketing on Social Media

Tutorial: 3 Tips on How to Stop Feeling Exhausted When Marketing on Social Media

With

Keeping up with changing algorithm standards, posting at the right times, and ensuring your audience remains engaged are all reasons why social media marketing can be overwhelming. It seems like the trends and best practices change...

"The Importance of Brand Storytelling on Social Media"

Season 1, episode 06

"The Importance of Brand Storytelling on Social Media"

With

Meg Coffey

Coffey & Tea

​If you manage the social media accounts of multiple brands, within an agency or freelance, for example, this episode will motivate you and give you some great tips to keep a level head and shoot for the stars.The interview covers topics...

Tutorial: Tips to Promote Your Freelance Skills on Social Media

Tutorial: Tips to Promote Your Freelance Skills on Social Media

With

Freelancers are often too naive when promoting themselves through social platforms. Posting beautiful content won’t attract clients to work with you, let alone a post that blatantly asks for a job. There are some tricks to make yourself...

"Observing the new social media trends of college students" (Part 2 of 2)

Season 1, episode 05

"Observing the new social media trends of college students" (Part 2 of 2)

With

Andrea Estey

UVM

If you're managing the social media accounts of an institute of higher education, look no further than this insightful 2-part episode with Andrea Estey.In part 2 we chat about:A successful UGC campaign Andrea ran on the university's...

Tutorial: Instagram trends to apply to influencer marketing

Tutorial: Instagram trends to apply to influencer marketing

With

Instagram’s recurring novelties result in regular surprises from the app. The app is constantly innovating to build the loyalty of its users and keep its place among the 10 most used social media apps. This short tutorial will walk you...

"What not to post as a brand on social media" (Part 2 of 2)

Season 1, episode 03

"What not to post as a brand on social media" (Part 2 of 2)

With

Geoff Faber

-

Syatt Media

Lots of valuable tips in this interview with Geoff, who works as a Digital Marketing Specialist at digital agency, Syatt Media.If you missed part 1, go check it out first for Geoff's tips on where to be (and where not to be) on social...

"Where to be (and where not to be) on social media" (Part 1 of 2)

Season 1, episode 02

"Where to be (and where not to be) on social media" (Part 1 of 2)

With

Geoff Faber

-

Syatt Media

Lots of valuable tips in this interview with Geoff, who works as a Digital Marketing Specialist at digital agency, Syatt Media.If you're interested in getting some top-notch insights from a social media professional who works alongside...

"Extreme social media management"

Season 1, episode 01

"Extreme social media management"

With

Jessica Horn

-

Horn Media

Managing the social media presence of her father, the extreme explorer... This is what Jessica Horn, along with her sister, Annika, has dedicated herself to.Chatting with Jessica was so inspiring! If you're interested in what happens...

Tutorial: Instagram trends to apply to influencer marketing

Tutorial: Instagram trends to apply to influencer marketing

With

from

Instagram’s recurring novelties result in regular surprises from the app. The app is constantly innovating to build the loyalty of its users and keep its place among the 10 most used social media apps. This short tutorial will walk you...

Tutorial: Hottest Instagram tips

Tutorial: Hottest Instagram tips

With

from

We love nothing more than helping you apply the most effective tactics to grow your community and successfully market your business through Instagram. So to stay ahead of these changes and ensure you’re focusing on the right things...

Tutorial: How to grow your Instagram organically

Tutorial: How to grow your Instagram organically

With

from

Right now, it seems like it’s harder than ever to grow your Instagram organically. So many of us have been experiencing a drop in engagement and follower numbers, which can be extremely frustrating when you’re sure you’re doing...

Tutorial: How to Improve your Instagram Engagement Rate

Tutorial: How to Improve your Instagram Engagement Rate

With

from

Even as recently as three years ago, brands and creators could achieve great engagement with high quality content and strategic hashtagging. That was enough. Today, the rules have changed. High quality imagery and hashtags are still...

Tutorial: Best Time to post on TikTok

Tutorial: Best Time to post on TikTok

With

from

Every creator, influencer, and brand on TikTok has followers located in different time zones. It is important that you find the best time to post on the platform based on your audience.There is no one size fits all.In this episode of...

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Social Media Calendar

Social Media Calendar

Get your hands on our free, downloadable 2025 Social Media Calendar with over 450 trending dates, all preloaded and ready to use.

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Customer stories

Customer stories

Read about how other business, agencies and entrepreneurs were able to level up their social media game with the help of powerful analytics and expert strategies.

Inspiration this way
YouTube tutorials

YouTube tutorials

Need a hand using the multiple features Iconosquare has to offer? Wondering how you can use them to maximize your perfromance on social media? Check out our tutorials on YouTube.

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