TikTok for Brands

August 25, 2022

Last update

8.25.2022

05 MIN.

The 15 TikTok Filters and Effects You Want to Use

On TikTok you need too have great content, in order to bring it to the next level, here are some tips for you.

Marvellous

Marvellous

The 15 TikTok Filters and Effects You Want to Use
Summary

Want to know the best TikTok filters and effects you can use in your videos to spice them up a bit?

Look no further!

In this article, we will list 15 of the best TikTok filters and effects. These filters and effects will help your videos stand out. The more appealing your videos are to TikTokers, the higher chance of them appearing on the ‘For You’ page.

As a bonus, we will also see how you can search and add these filters/effects to your videos.

Before we dive into the list, let’s look at the difference between TikTok filters and effects.

What are TikTok filters?

TikTok filters are very similar to Instagram filters. You apply them to videos to change the feel and color of the video. TikTok filters come in four default categories: Portrait, Landscape, Food, and Vibe. Each of the categories comes with different coloring options you can choose from.

What are TikTok filters?

What are TikTok effects?

Want to have fun and get creative with your videos on TikTok? Then use TikTok effects. By using TikTok effects, you can completely change how your videos look. You can use a green screen to teleport yourself to any location, change your hair color, make yourself look like an alien, and lots more.

TikTok filters just change the feel and color of your videos. But with effects, you can also add things to your videos.

The main TikTok effect categories are Trending, New, Interactive, Editing, Beauty, Funny, and World. (You will have to choose the effects you want to use before you start recording)

There are additional effects you can use to modify your videos after recording. They include:

  • Visual: You can use this effect to change the look and feel of the video after recording. For example, you can use this effect to add stars, rain, or bubbles to your videos.
  • Sticker: You can use this effect to add stickers to your videos. Note that only 1 sticker effect can be applied at a time.
  • Transition: Tap this effect multiple times to repeat transitions on your video. You can use it to zoom in or rotate your video.
  • Split: You can use it to split your videos into up to 9-frame collages.
  • Time: You can use it to create time-warp effects. This effect allows you to reverse, repeat, or slow-mo your videos.

To locate these additional effects after recording your videos, tap on the effects icon at the bottom of your screen.

What are TikTok effects?

Then select the kind of effect you want to add to the video.

select the kind of effect you want to add to the video

4 TikTok filters you should use

The truth is that TikTok effects are where all the fun is. With effects, you have a ton of options to choose from. Most of the filters on TikTok are similar. Even at that, here are some TikTok filters you should check out.

Portrait F3

Portrait F3

This filter lightens your video. It makes the dark areas in your video look lighter. If you want to make your video look warm and also increase the contrast, then check out Portrait F3. The filter also adds a bluish tint to your video.

Portrait S5

Portrait S5

If you want to make your video look intense, Portrait S5 is the way to go. With this filter, you can add more contrasts, saturation, and shadows to your videos. This filter adds a dramatic effect to your video.

Vibe V1

Vibe V1

Vibe V1 is famous for its retro, charcoal-y look, which is great for making your videos look dark. If you want your video to look like a 1900’s motion picture production, then check out Vibe V1.

Vibe V6

Vibe V6

This is my favorite TikTok filter. This filter will add a purple glow to your video. The filter instantly warms up your video making it look like you under a purple bulb. If you want your video to look like you are having a party, then Vibe V6 is the way to go.

Check out 6 Celebrities Who Thrive on TikTok (& Their Secrets).

11 TikTok effects you should use

These are the top TikTok effects you should try out.

Green Screen

Green Screen

This is one of the most popular effects on TikTok. This effect allows you to change the background of your video. TikTok offers a couple of default images you can use as your background. You can also pick any image from your camera roll to use as your green screen background.

Time warp scan

TikTok’s Time Warp Scan effect has blown up in popularity in recent weeks. The main feature of this effect is that it distorts any image on the screen. Time Warp Scan is similar to the panorama photo effect. A blue line moves down or across the screen, freezing the image on the screen when it passes.

A couple of challenges and trends have sparked up because of the effect. People are using this effect to create doubles of themselves, distort their eyebrows and faces, create smoking effects, and make objects appear like they are floating. Depending on how fast you can move, you can create some fun videos with this effect.

My favorite trend with the effect is the #TimBurton challenge. TikTokers are using the effect to turn themselves into Tim Burton-style characters. While the blue line moves across the screen, users pull the skin of their eyes down and push their cheeks in to make it look like they have sunken faces. Similar to the characters in Burton films.

the effect to turn themselves into Tim Burton-style characters

Disco

This is a very fun effect on TikTok. This effect adds disco lights to your videos. If you want your video to look like you are having a party, then check out Disco.

Trio

Trio

This effect allows you to create 3 clones of yourself. Note that all versions of the trio will be doing the same activity, making it perfect for choreographing. Most TikTokers use this effect to participate in the latest TikTok dance challenges.

Trisection 2

Trisection 2

This effect allows you to split your video into different sections on the screen. You can split your screen into 9 different sections. Similar to the trio effect, all of the characters in each section will be performing the same activity.

If you want to split your screen and also perform different activities in each section, you will use the double screen effect.

Double screen effect

This TikTok effect will allow you to divide your screen into two. Unlike the Trisection 2 effect, you will be able to perform different activities on each screen. You can easily move from one section of the screen to the other. The effect is great for showing how you will behave in two different situations.

Double screen effect

Tear

This is hands down the most dramatic effect on TikTok. The Tear effect makes it look like you have tears running down your eyes. When the effect is activated, your eyes will become a pool of tears. When you blink, the tears will run down your cheeks. Remember to have a box of tissues if you plan on using this effect.

Color customizer

If you want to increase the quality of your video, use the color customizer effect. This effect will sharpen all the colors in your videos making it look brighter.

You can also use this effect to increase the color saturation of your video. If you want your video to have a particular color, you can use choose from the slider provided on the screen. You can also use the effect to dull the colors of your video.

the effect to dull the colors of your video

BlingBling

The BlingBling effect adds sparkles to your videos. This effect makes your TikTok videos pop by adding shining lights on your video.

BlingBling

Long face

This is one of the funniest effects you can add to your videos. This effect warps your face and makes you look very funny. As the name implies, the effect makes your face look long and wide. If you want to have fun, then check out this effect.

Long face

Cool guy

This effect turns anybody into a cool guy. The effect gives you glasses, beards, and earrings.

Cool guy

How to use filters on TikTok

Step 1: Open the TikTok app and tap on the ‘+’ button at the bottom of the screen.

tap on the + button at the bottom of the screen

Step 2: Before you record a video, click on the ‘Filters’ icon on the top-right corner of your screen.

click on the ‘Filters’ icon on the top-right corner of your screen

Step 3: You will see several filters that you can choose from. Select the filter you want to use, exit the filter page, and then start recording your video.

Select the filter you want to use

Tip: If you forgot to choose a filter before recording your video, you can add the filter later. Before you publish your video, you will be sent to a Preview screen. You can make more edits on the Preview screen. You can add stickers, music, captions, and filter to your videos.

Just follow the same steps as before.

How to add effects to your videos

Step 1: To start recording your video, tap on the ‘+’ icon at the bottom of your screen.

How to add effects to your videos

Step 2: Next, click on the ‘Effects’ tab. It is located on the left side of the record button.

click on the Effects tab

Step 3: After clicking on the ‘Effects’ tab, all the effects will be visible on the screen. The categories you can choose from include Trending, Green Screen Pro, New, Special Effects, Comedy, and Beauty.

The categories you can choose from include Trending

Step 4: When you click on any effect, it will immediately be added to your screen. You can then exit the effect panel and start recording your videos.

How to search for filters on TikTok

TikTok doesn’t have the option to search for an effect from the effect panel. Here are the steps you can use to search for any effect on TikTok:

Step 1: To search for any effect on TikTok, click on the ‘Discover’ icon at the bottom of the page.

How to search for filters on TikTok

Step 2: Search for the name of the effect you want to use on the search bar.

Search for the name of the effect you want to use on the search bar

Step 3: You will see a list of videos that have the effect you want to use. Tap on one of the videos.

a list of videos that have the effect you want to use

Step 4: When you open the video, click on the bar above the TikToker’s username on the left side of the screen. You will be redirected to the Effect Assistant page.

You will be redirected to the Effect Assistant page

Step 5: Tap on the red record button at the button of the page.

Tap on the red record button at the button of the page

After clicking on the record button, the effect will automatically be added to your video.

How to create a TikTok Filter?

It is possible to realize a filter thanks to « Effect House », the software dedicated to the TikTok filter. But it requires some skills in augmented reality and coding. For this, you need to download the software, integrate your assets (images, 3D objects, videos, or songs), and use nodes to dynamize your effect.

Another way to have your filter is to go through Lookaar where you can customize your effect quickly. Lookaar generates your TikTok filter in less than 24 hours and you will receive a package with your effect and a guide to publishing it.

The other way is to contact a TikTok filter agency that realizes brand projects and supports its customers during all the process. It permits companies to externalize long projects and save money.

Conclusion

In this article, we have seen some of the popular TikTok filters and effects you can use on your videos. If you want your videos to have some personality and stand out, start using filters and effects.

If you want to grow your TikTok followers, you will need to captivate your audience. TikTok filters and effects will help you get started.

About
the writer
Marvellous

Marvellous

Copywriter @Iconosquare

Hi! I'm Marvellous, huge fan of Iconosquare as a product, and determined to help experienced social media marketers thrive in the various aspects of their career.

Iconosquare

Advanced analytics for Instagram, Twitter, Facebook, Linkedin and TikTok. Peace of mind scheduling, time-saving reporting, and visual statistics for all your social media!

Iconosquare14-Day Free Trial

Subscribe
for weekly updates

Get your weekly dose of quality content in the form of blog articles, podcast episodes and expert tips and tricks. Why hesitate? Sign up now!

Thank you !
Oops! Something went wrong while submitting the form
Emily Marsh
Icon ESm2

Discover our podcast

Every week, Emily interviews top brands, renowned influencers, and hidden agencies with one goal in mind: to understand what happens backstage of their social media strategies.

Listen to esm2
Social Media Calendar

Social Media Calendar

Get your hands on our free, downloadable 2022 Social Media Calendar with over 250 trending dates, all preloaded and ready to use.

Download for Free
Customer stories

Customer stories

Read about how other business, agencies and entrepreneurs were able to level up their social media game with the help of powerful analytics and expert strategies.

Inspiration this way
YouTube tutorials

YouTube tutorials

Need a hand using the multiple features Iconosquare has to offer? Wondering how you can use them to maximize your perfromance on social media? Check out our tutorials on YouTube.

Best pratices

How do you perform on social media?

Find out in a minute using our audit.

How data-driven social media marketers get the job done