Emily Marsh

Head of Marketing at Iconosquare. UK-born and France-based, with a background in semiotics and 10 years at Iconosquare, Emily has shaped the brand's content and marketing strategy from the ground up. She writes about audience-driven content, SEO, B2B SaaS marketing, and the craft of social media at scale; sharing what actually works for experienced social media marketers and agencies.

Articles from Emily Marsh

Company news, inspiration and values

Iconosquare Unveils Its New Visual Identity as Part of Positive

Iconosquare unveils a new visual identity aligned with Positive, rolled out across its website and product platform while keeping the DNA and positioning that set it apart.

03 MIN.
Emily Marsh
Secret tools and hacks

4 Reasons to Launch Your Podcast on Social Media in 2023 (& How to Do it!)

If you’re a podcast lover, and if you host one or more podcasts yourself, this article is for you.

05 MIN.
Emily Marsh
Instagram Advanced Tips

Which Instagram Ads Are Better? Results From Our Experiment

If you’ve already taken the plunge and run ads for your business on social, you’ll know that it can be a bit of a minefield. Here are some tips to get started.

07 MIN.
Emily Marsh
Company news, inspiration and values

Iconosquare: The Values at the Heart of the Mission

Here at Iconosquare, we’re lucky to have strong values that we’re proud to share, and we wouldn’t have it any other way!

04 MIN.
Emily Marsh
Company news, inspiration and values

Iconosquare’s 10th Birthday

The year 2021 marks our 10th birthday at Iconosquare, but it’s not really about us, it’s about all of you!

02 MIN.
Emily Marsh
TikTok for Brands

A Beginner's Guide to TikTok Marketing

TikTok has gone from non-existent to a near necessity for brands in the past months. No one wants to be left behind, however starting from scratch is terrifying

10 MIN.
Emily Marsh
Instagram Advanced Tips

How to Create Quality Instagram Content to Engage Followers

How can you ensure these followers engage with your posts and, in turn, help you to grow as a business on Instagram? Three words: quality Instagram content.

07 MIN.
Emily Marsh
Instagram Advanced Tips

How to Create Quality Instagram Content to Engage Followers

07 MIN.
Emily Marsh

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