Iconosquare Blog

July 17, 2026

Google Search Console Can Now Show How Your Social Content Performs In Search

Google's new platform properties bring social and video content into Search Console for the first time. Here's what the feature tracks across Search, Discover, and News, what it deliberately leaves out, and how to turn the data into strategy.

08 MIN.

Sophie Gonçalves

Latest articles

Secret tools and hacks

February 1, 2023

10 Influencer Marketing Trends to Watch Out for in 2023

As the new year kicks off, it’s important to learn what influencer marketing trends you should watch out for in 2023.

06 MIN.

Marvellous Aham-adi

Process and organization

January 27, 2023

24 Social Media KPIs to Track In 2023

Social media plays a huge role in helping brands develop personal relationships with their target audience, boost reach, and increase revenue.

12 MIN.

Bella Foxwell

Instagram Advanced Tips

January 16, 2023

37 Instagram Marketing Facts and Stats Every Marketer Should Know in 2023

It's a good idea to have a refresher course on the important marketing facts and the statistics every marketer should know as they head into 2023.

07 MIN.

Marvellous Aham-adi

TikTok for Brands

January 11, 2023

Did you Know TikTok Users Are the Most Engaged?

When it comes to social media marketing, engagement is everything. And TikTok users are the most engaged of all.

06 MIN.

Nahla Davies

Secret tools and hacks

January 3, 2023

Want To Increase Social Media Engagement? Use A Single Inbox

One of the best ways to increase social media engagement is to unify all messages and comments received across platforms into a single inbox.

06 MIN.

Bella Foxwell

Process and organization

December 19, 2022

How to Drive Sales with Influencer Marketing

If your business isn’t already using influencers as part of your overall marketing strategy, you are missing out on a ton of growth opportunities.

06 MIN.

Marvellous Aham-adi

Secret tools and hacks

December 13, 2022

Social Media Customer Service: Best Practices and Tips

According to Microsoft’s State of Global Customer service survey, 61% of respondents say they will switch companies after a poor customer service experience.

08 MIN.

Marvellous Aham-adi

Secret tools and hacks

December 5, 2022

Using Video Effectively to Create Engaging Email Marketing Campaigns

Since email marketing has become so ubiquitous, the key to an effective email marketing campaign lies in using innovative communication methods to stand out. And that’s where video comes in as a game-changer.

07 MIN.