Iconosquare Blog

May 19, 2026

Iconosquare Joins Positive: A New Chapter for Social Media Management

Iconosquare has officially been acquired by Positive, a European martech leader serving more than 45,000 brands and agencies. Here's what it means for our customers, our team, and the future of social media management.

04 MIN.

Sophie Gonçalves

Latest articles

Secret tools and hacks

Jan 3, 2023

Want To Increase Social Media Engagement? Use A Single Inbox

One of the best ways to increase social media engagement is to unify all messages and comments received across platforms into a single inbox.

06 MIN.

Bella Foxwell

Process and organization

Dec 19, 2022

How to Drive Sales with Influencer Marketing

If your business isn’t already using influencers as part of your overall marketing strategy, you are missing out on a ton of growth opportunities.

06 MIN.

Marvellous

Secret tools and hacks

Dec 13, 2022

Social Media Customer Service: Best Practices and Tips

According to Microsoft’s State of Global Customer service survey, 61% of respondents say they will switch companies after a poor customer service experience.

08 MIN.

Marvellous

Secret tools and hacks

Dec 5, 2022

Using Video Effectively to Create Engaging Email Marketing Campaigns

Since email marketing has become so ubiquitous, the key to an effective email marketing campaign lies in using innovative communication methods to stand out. And that’s where video comes in as a game-changer.

07 MIN.

Victor Blasco

Secret tools and hacks

Nov 28, 2022

Top 11 Ways to Come Up with Content Ideas That Drive Traffic

The thing that makes the job of a content marketer a challenge is not only the content itself but coming up with content ideas that drive traffic.

06 MIN.

Nat Caesar

TikTok for Brands

Nov 21, 2022

How to Sell on TikTok? A Step-by-Step Guide

Selling on TikTok represents a real business opportunity. Wondering how to do it? We explain everything in this comprehensive guide.

11 MIN.

Marvellous

Instagram Advanced Tips

Nov 21, 2022

Instagram Reels Insights: How to Tell if Your Reels Are Performing Well

Instagram Reels Insights shows you how your Reels are performing. But what do you do with this information? And if you’re not seeing as much engagement as you’d like, how can you improve things?

07 MIN.

Yauhen Zaremba

Instagram Advanced Tips

Aug 16, 2018

How to Create Quality Instagram Content to Engage Followers

How can you ensure these followers engage with your posts and, in turn, help you to grow as a business on Instagram? Three words: quality Instagram content.

07 MIN.