Iconosquare Blog

Secret tools and hacks articles

32 articles

To every SMM their toolbox! Read these hacks to learn something new you won’t want to forget - and maybe even add a tip or two to your toolbox!

Secret tools and hacks
Jan 3, 2023

Want To Increase Social Media Engagement? Use A Single Inbox

One of the best ways to increase social media engagement is to unify all messages and comments received across platforms into a single inbox.

06 MIN.
Bella Foxwell
Want To Increase Social Media Engagement? Use A Single Inbox
Secret tools and hacks
Dec 13, 2022

Social Media Customer Service: Best Practices and Tips

According to Microsoft’s State of Global Customer service survey, 61% of respondents say they will switch companies after a poor customer service experience.

08 MIN.
Marvellous
Social Media Customer Service: Best Practices and Tips
Secret tools and hacks
Dec 5, 2022

Using Video Effectively to Create Engaging Email Marketing Campaigns

Since email marketing has become so ubiquitous, the key to an effective email marketing campaign lies in using innovative communication methods to stand out. And that’s where video comes in as a game-changer.

07 MIN.
Victor Blasco
Using Video Effectively to Create Engaging Email Marketing Campaigns
Secret tools and hacks
Nov 28, 2022

Top 11 Ways to Come Up with Content Ideas That Drive Traffic

The thing that makes the job of a content marketer a challenge is not only the content itself but coming up with content ideas that drive traffic.

06 MIN.
Nat Caesar
Top 11 Ways to Come Up with Content Ideas That Drive Traffic
Secret tools and hacks
Dec 9, 2020

7 Clever Ways to Repurpose Content for Social Media

To build a strong social media presence, you need to publish a consistent stream of content. But what happens when you’re short of time, manpower, or ideas in general?

05 MIN.
Simki Dutta
7 Clever Ways to Repurpose Content for Social Media
Secret tools and hacks
Aug 11, 2021

How To Make Your Agency More Reactive To 21st Century Challenges

In this post, then, we’re going to set out some tips for steadily shifting your approach to make your agency more swiftly overcome the many 21st-century trials

06 MIN.
Kayleigh Alexandra
How To Make Your Agency More Reactive To 21st Century Challenges
Secret tools and hacks
Jul 7, 2021

How to Establish a Brand Voice on Social Media

Brand voice is used whenever a business shares a post, writes a comment or responds to a follower, so it is essential that the tone is cohesive and consistent.

08 MIN.
Rebecca DiCioccio
How to Establish a Brand Voice on Social Media
Secret tools and hacks
Jul 22, 2020

How Creative Freelancers Can Build A Social Following

When you’re up against a raft of competition, you need to implement an engaging and consistent marketing strategy that helps you stand out against the rest.

06 MIN.
Kayleigh Alexandra
How Creative Freelancers Can Build A Social Following
Secret tools and hacks
Mar 29, 2022

What is Social Media Listening and How to Use it

What simply looking at company accounts can fail to tell you is how people feel about your business. This is where social media listening comes into play.

07 MIN.
Richard Conn
What is Social Media Listening and How to Use it
Secret tools and hacks
Mar 18, 2021

Tips to Create Impactful Content for Social Media

Creating impactful content for social media channels has become a priority for many marketers. Yet it seems it’s still a bit of a challenge for the majority.

06 MIN.
Polina Shakhova
Tips to Create Impactful Content for Social Media
Secret tools and hacks
Jan 25, 2022

Social Selling: 7 Tips To Increase Sales on Social Media

Sales on social media are becoming a must for almost every brand that looks to boost its online presence. However, not every social channel will yield results.

09 MIN.
Boyan Stoykovski
Social Selling: 7 Tips To Increase Sales on Social Media
Secret tools and hacks
Jul 13, 2022

How to Produce More and Work Less as a Social Media Marketer

You can easily spend a full day of work creating just one Instagram Story. But when you manage multiple social channels, you simply can’t afford to do that.

06 MIN.
Val Razo
How to Produce More and Work Less as a Social Media Marketer
Secret tools and hacks
Sep 6, 2021

How to Make Money as a Freelance Social Media Marketer

Most social media marketers fail at marketing themselves to their target audience. Having the right technical skills isn't enough to have a profitable career.

07 MIN.
Marvellous
How to Make Money as a Freelance Social Media Marketer
Secret tools and hacks
Sep 19, 2021

How to Increase Engagement on Social Media

Social media is one the most effective ways to gain leads, increase traffic to websites, and generate sales for any business. But you also need engagement...

09 MIN.
Marvellous
How to Increase Engagement on Social Media